I believe in some of the oddest stuffs, like the theory of the multiverse.

I deeply believe that the space and time that we are in right now, that we can observe, is not the only reality. Hey, I’m not the (only) “crazy one”, because the scientific evidences are abundant - from the Copenhagen interpretation, the cosmic microwave background radiation, to the inflationary theory.

This means that there are thousands of other Vi Las out there living in parallel with this Vi La, who builds a career as a brand strategist. While I don’t know the other ones personally, one thing I know for sure is wherever we are and whatever lives we’re living, all of us are just trying to make sense of what’s odd.

Let me introduce you to some of other Vi Las.

This Vi La reads Tarot cards and Numerology like a psychic.

Read about how Tarot got me into strategy, here ➡️

No fortune telling or crystal balls here — just pure self-discovery vibes! What started out as an experiment conducted out of curiosity when I was 13 taught me that there’s nothing juju about Tarot.

The truth is, we, human beings, seek mysticism not for a cut and dry answer to our problems, but to hear an unbiased party validating the things we already know. This is what drew me to Tarot - to help people make sense of the chaos within them.

Now, I’m hoping to help others, brands and consumers alike, understand their truths, whether it be with my Tarot deck, or with a lot of strategic thinking.

This Vi La is a stand-up comedian.

Read about how I approach strategy as a comic, here ➡️

I once performed at a sold-out show at Gotham Comedy Club in Chelsea. The sensation I got from doing that five-minute set in front of a 300-people audience (with Jerry Seinfeld being there) was some of the wildest sensation in my life. Every weekends since then, I look forward to replicate that feeling at open mic.

Whether I’m delivering a joke or a strategy, I like to think that the crux of what I do is to expose (and reconcile) paradoxes. Challenge the status quo. Question what was previously assumed about places, events, people, and their drive.

Interested in seeing me perform? Find me at The Stand NYC, Eastville Comedy Club, The PIT, and QED Astoria.

This Vi La fights for her people.

When I was in second grade, I became newspaper famous for writing a letter to the city councilman to ask that my school district bring back the student body’s favorite dish for lunch – bun-cha (I mean, Anthony Bourdain and Former President Obama both agreed with me).

It did not make sense to me why the school took that dish away from us when it was the only thing that made school lunch bearable. So I did what had to be done.

I’m still as passionate about bun-cha as that girl, but today, I traded relentlessly fighting for my friends and I’s favorite meal to advocating for my consumers, inside and outside of the meeting room.

Whether on Earth or on Mars, we’re all out there navigating our dreams. The highs, the lows, and whatever oddness comes our way. We’re all pieces of the galaxy, and here I am, the strategist version of us all, putting them all together.